Sunday, November 07, 2010

Patents related to striped toothpaste

from wikipedia:

Striped toothpaste was invented by a New Yorker named Leonard Lawrence Marraffino in 1955. The patent (US patent 2,789,731, issued 1957) was subsequently sold to Unilever, who marketed the novelty under the 'Stripe' brand-name in the early 1960s. This was followed by the introduction of the 'Signal' brand in Europe in 1965 (UK patent 813,514). Although 'Stripe' was initially very successful, it never again achieved the 8% market share that it cornered during its second year.
Marraffino's design, which remains in use for single-color stripes, is simple. The main material, usually white, sits at the crimp end of the toothpaste tube and makes up most of its bulk. A thin pipe, through which that carrier material will flow, descends from the nozzle to it. The stripe-material (this was red in 'Stripe') fills the gap between the carrier material and the top of the tube. The two materials are not in separate compartments. The two materials are sufficiently viscous that they will not mix. When pressure is applied to the toothpaste tube, the main material squeezes down the thin pipe to the nozzle. Simultaneously, the pressure applied to the main material causes pressure to be forwarded to the stripe material, which then issues out through small holes (in the side of the pipe) onto the main carrier material as it is passing those holes.
In 1990 Colgate-Palmolive was granted a patent (USPTO 4,969,767) for two differently-colored stripes. In this scheme, the inner pipe has a cone-shaped plastic guard around it, and about half way up its length. Between the guard and the nozzle-end of the tube is then a space for the material for one color, which then issues out of holes in the pipe. On the other side of the guard is space for second stripe-material, which has its own set of holes.
Striped toothpaste should not be confused with layered toothpaste. Layered toothpaste requires a multi-chamber design (e.g. USPTO 5,020,694), in which two or three layers then extrude out of the nozzle. This scheme, like that of pump dispensers (USPTO 4,461,403), is more complicated (and thus, more expensive to manufacture) than either the Marraffino design or the Colgate design.

2 Comments:

Blogger Unknown said...

I remember using Stripe Toothpaste as a kid. The inventor was my husband's father. It's too bad that he died when he had a patent for the Power Point pen, "the pen that the astronauts use", or my mother in law could have been very rich today. The pen was submitted to Papermate, and then he died. He had patent attorney's working on it, before his death. Aren't big companies honest and just?? They screwed his wife out of her rightful money.

8:50 PM  
Blogger Unknown said...

I remember using Stripe Toothpaste as a kid. The inventor was my husband's father. It's too bad that he died when he had a patent for the Power Point pen, "the pen that the astronauts use", or my mother in law could have been very rich today. The pen was submitted to Papermate, and then he died. He had patent attorney's working on it, before his death. Aren't big companies honest and just?? They screwed his wife out of her rightful money.
emarraffino

8:50 PM  

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