CBS

Who at CBS thought to have Dr. Phil McGraw and Robin McGraw as hosts of the Boston Pops Fireworks Spectacular?

Also of CBS:

The FCC authorized CBS's color television technology as the national standard in October of 1950, despite the fact that the system was bulky, flickered, and was not compatible with earlier black and white sets. RCA sued to stop the public broadcasting of CBS based systems. CBS eventually prevailed in court in late-May 1951. But while CBS had won the battle, RCA's delaying tactic had won it the war.

CBS had begun color broadcasting on five East Coast stations in June of 1951. However, at that time 10.5 million black and white televisions (half RCA sets) had been sold to the public and very few color sets. Color television production was halted during the Korean war, with that and sluggish sales, the CBS system failed.

RCA introduced a system based on a 1947 patent application of Alfred Schroeder, for a shadow mask CRT. Their system passed FCC approval in late 1953 and sales of RCA color televisions began in 1954. A shadow mask is a screen full of tiny perforations. This color system combined three separate electron guns, one for each color, in a single CRT. The electron guns shot through tiny holes in the shadow mask, each hitting dots of red, green, or blue phosphors. In early prototypes, there were 150,000 clumps of phosphors, each one containing all three primary colors. "Each gun had to hit the right phosphor," says Magoun. "It was a tremendous task of alignment. Everyone said it couldn't be done, but it worked."

Color tv didn't become profitable for NBC until 1964, and it was not until 1966 that NBC broadcast all programs in color. The first commercial program in color was Dragnet in December 1953.

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