Saturday, March 19, 2011

Trademark issues with "Tiger Blood" (Xango)

Detroit is to be home to the first extension of the US Patent Office. The Detroit Free Press is running a headline: Jimmy Buffett files to patent Tiger Blood drink. In fact, the issues with Tiger Blood reside in trademark, not patent.

Fox News reported on March 18, 2011: Singer Jimmy Buffett is seeking to capitalize on Charlie Sheen's infamous references to "tiger blood" by trademarking the name for a new cocktail, TMZ reported Friday.

Buffett's company, Margaritaville Enterprises, filed an application with the United States Patent and Trademark Office earlier this week to use the name for a vodka and energy drink.

TMZ had noted: Charlie and health drinks may not sound like a perfect match, but friends close to Sheen tell us he "drinks the stuff everyday" -- and though publicly he's been referring to it as tiger blood ... privately he calls it his "mango drink."

This presents an interesting trademark issue. Entity A makes product X. Entity B, not affiliated with A, pushes X but calls it Y. Entity C tries to trademark Y. Confusion of source? You bet.


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