Tuesday, September 04, 2018

"Plagiarizing" an ad campaign for burgers in South Africa?

See Drama Between Wimpy And McDonald’s Amidst Accusations Of Plagiarism

Employees at one ad agency for McDonalds went to work for an ad agency representing Wimpys, and created a campaign.

link: http://www.2oceansvibe.com/2018/09/03/drama-between-wimpy-and-mcdonalds-amidst-accusations-of-plagiarism-video/#ixzz5Q9umkNAZ

Separately, Idea Plagiarism and Ethics in Competitive Research


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