Saturday, May 09, 2015

Coke loses Coca-Cola Life case in Brazil

An article in uk.blastingnews titledl:

Brazilian judge tells Coca-Cola to suck it up in plagiarism case

Noted that Coke had lost a case in Brazil over a product that Coke did
not sell in Brazil:

According to Brazilian newspaper O Globo, the suit was filed last year arguing that Fors had plagiarised the label, lettering and colour of Coca-Cola Life, a product the company sells in the United Kingdom and the United States but not in Brazil. Coca-Cola Life contains sugar and stevia, a natural sweetener, and any non-alcoholic beverage with sugar mixed with sweeteners is forbidden in Brazil, so the product is barred from the country.


Post a Comment

<< Home